Sunday, May 24, 2009

harsh but true


People -- particularly if they're under 40 -- have news priorities other than those of the editors of The New York Times or producers of the "NBC Nightly News." A new tablet from Apple -- or last night's episode of "Gossip Girl" or the adventures of the hipster grifter -- is a bigger deal than the latest petty scandal in Albany. You think that's a damning indictment of modern society and a recipe for idiocracy? Fine. Start a nonprofit to cover all the local-government news you think a healthy society needs. But don't expect advertisers -- or commercially-minded publishers or readers, for that matter -- to share your interests.

- Nick Denton, interview on Advertising Age


  1. If you are not that educated like me....then nothing to worry about.

  2. There's simply more than one way to skin a cat. If you're doing traditional major league news than yes, you are in trouble. However, micro news establishments (and those that do alternanews on a budget like rocketboom) are experiencing GROWTH!